As the battle for share of wallet rages on, it is becoming increasingly critical for businesses to cultivate long-term customer loyalty. The concept is no longer just a way to ensure customers are not lost to...

It’s been nearly 50 years since Atari’s Pong became the first commercial game to gain mass market attention. Since then, gaming has moved out of arcades, into the bedrooms of teenage boys and back out on to the...

At the beginning of July, Louis Vuitton announced New York as the next location in its global pop-up tour. The 6,000-square-foot monochromatic space covered entirely in neon green ran from 12th until 21st July and...

With the rise of the #MeToo movement, the #BlackLivesMatter campaign, an increased appreciation for mental wellbeing, and our impact on the environment, we’re more aware of our social and ethical impact than ever...

Last month, Amazon became the second company in history to achieve a market capitalisation of more than $1tn. It did so because it provides customers ease, choice and value. It’s the same recipe that worked for...

Thirteen years ago I bought my first electric car from Steven Cain, now the CEO of Coles in Australia, which was the tiny little REVA G-Wiz, made in India. It was one of the easiest purchases I ever made – only for...

I, like many consultants, attend talks and conferences in the hope of being inspired. Over the years though I have mostly been disappointed and have found the talks at conferences to generally be ‘bog standard’: a...

Glossier, the direct-to-consumer beauty brand from Emily Weiss, did not begin with a product - it didn’t even begin with a firm plan to create a product. In Emily’s own words, she didn’t have “some huge...

Wimbledon and a World Cup - what more could you want from a summer? The Jules Rimet trophy would have been nice of course but I don’t think one can complain and (even as a Welshman) watching the country come together...