SHARE

40% Of Purchases Influenced By Digital Activity

The head of retail at eBay UK, Angus McCarey, has claimed that approximately 40% of all purchases are influenced in some way by digital activity. Speaking at the Guardian Mobile Business Summit, he said: “Soon that will be 100%, we can’t say when that’ll be, but that’s where it’s going.”

Certification Note

Certified B Corporation” is a trademark licensed by B Lab, a private non-profit organization, to companies like ours that have successfully completed the B Impact Assessment (“BIA”) and therefore meet the requirements set by B Lab for social and environmental performance, accountability, and transparency. It is specified that B Lab is not a conformity assessment body as defined by Regulation (EU) No 765/2008, nor is it a national, European, or international standardization body as per Regulation (EU) No 1025/2012. The criteria of the BIA are distinct and independent from the harmonized standards resulting from ISO norms or other standardization bodies, and they are not ratified by national or European public institutions.