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Groupon To Change Trading Practices

Following a ruling from the Office of Fair Trading, Groupon has agreed to make changes to its trading practices. Groupon is to address practices regarding its refund system, advertising, reference pricing and “the diligence of its interactions with merchants.” Groupon’s UK managing director, Roy Blanga, said: “We have independently made many improvements since early 2011 and have worked transparently and constructively with the OFT to identify areas that require further changes.”
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