SHARE

Inspired Pet Nutrition to acquire Ultra Premium Direct in France

Pet-food company Inspired Pet Nutrition is set to buy France-based D2C brand Ultra Premium Direct. The move aims to build a leading independent European pet-food platform with a strong omnichannel strategy and expanded customer engagement.

Certification Note

Certified B Corporation” is a trademark licensed by B Lab, a private non-profit organization, to companies like ours that have successfully completed the B Impact Assessment (“BIA”) and therefore meet the requirements set by B Lab for social and environmental performance, accountability, and transparency. It is specified that B Lab is not a conformity assessment body as defined by Regulation (EU) No 765/2008, nor is it a national, European, or international standardization body as per Regulation (EU) No 1025/2012. The criteria of the BIA are distinct and independent from the harmonized standards resulting from ISO norms or other standardization bodies, and they are not ratified by national or European public institutions.