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MAC Cosmetics launches in Sephora U.S. as Estée Lauder accelerates channel strategy

MAC Cosmetics enters Sephora U.S. after 41 years, expanding to 105 stores and online. Estée Lauder’s Q2 net sales rose 6% to $4.2bn, with MAC’s growth offsetting a 1% makeup sales decline, driven by strong lip category performance.

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