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Play-Doh Maker Wins Trademarks Dispute

Hasbro, the company which makes children’s clay products under the Play-Doh brand, has won a trademarks dispute against a competitor. 123 Nahrmittel had infringed Play-Doh’s trademarks with the promotion of its Yummy Dough brand.

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Certified B Corporation” is a trademark licensed by B Lab, a private non-profit organization, to companies like ours that have successfully completed the B Impact Assessment (“BIA”) and therefore meet the requirements set by B Lab for social and environmental performance, accountability, and transparency. It is specified that B Lab is not a conformity assessment body as defined by Regulation (EU) No 765/2008, nor is it a national, European, or international standardization body as per Regulation (EU) No 1025/2012. The criteria of the BIA are distinct and independent from the harmonized standards resulting from ISO norms or other standardization bodies, and they are not ratified by national or European public institutions.