SHARE

SuperGroup Fights Nearly 100 Legal Actions To Protect Brand

SuperGroup has won a court case protecting against infringement of its design rights. The group reportedly spends £1m a year on lawyers’ fees, trying to stop ccounterfeit brands such as Superfly or Silverdry trading on the popularity of the brand.

Certification Note

Certified B Corporation” is a trademark licensed by B Lab, a private non-profit organization, to companies like ours that have successfully completed the B Impact Assessment (“BIA”) and therefore meet the requirements set by B Lab for social and environmental performance, accountability, and transparency. It is specified that B Lab is not a conformity assessment body as defined by Regulation (EU) No 765/2008, nor is it a national, European, or international standardization body as per Regulation (EU) No 1025/2012. The criteria of the BIA are distinct and independent from the harmonized standards resulting from ISO norms or other standardization bodies, and they are not ratified by national or European public institutions.