21st century fashion renaissance in Italy



For the first time ever on Wednesday, the Italian prime minister, Matteo Renzi, hosted the launch of Milan Fashion Week. Despite always being considered less creative and run by big names, the Milanese calendar includes many young and promising designers, so it may be the time to rethink the stereotype, as suggested by Elizabeth Paton in this article. In the last five years many new names have taken the reins of top-tier Italian fashion houses, such as Alessandro Michele (Gucci) and Massimiliano Giornetti (Salvatore Ferragamo). Understanding the essential role that fashion plays in the stagnating Italian economy has encouraged the supply of government funding and the organisation of competitions such as “Who Is On Next”, which showcases the future of Italian fashion. As stated by Carlo Capasa, president of the Camera Nazionale Della Moda Italiana, the focus is on educating emerging talent and making the most of Italy’s heritage and quality of the manufacturing base.