Fitbit CEO James Park on the way forward for wearables

The CEO speaks to TechCrunch about taking on Apple with the brand’s new smartwatch and the evolution of the wearables market. Asked whether Fitbit had grown too fast as part of a ‘hype cycle’ around wearables, he says: “It’s always unavoidable. You see that in VR, AR, autonomous cars, everything. I think that’s just part of you need that hype to get that funding, that initial velocity, etc. Then the whole market starts to settle out.”

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