The drinks company Britvic have placed former Diageo UK chief, Simon Litherland as the new managing director for their soft drinks department. Litherland left Diageo as a result of the restructuring and was in charge of brands such as Guinness and Smirnoff. He will now be taking on the UK distributed Pepsi brand, as well as Robinsons and Tango, in his new role for Britvic.
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