The A to Z of Gen Z: understanding the next gen consumer

SHARE

Drapers’ latest report analyses an exclusive survey of 2,000 UK adults to decode their fashion preferences and shopping habits. Generation Z and millennials might not be the target customer today, but they will likely be in the future.

Read more here.

Certification Note

Certified B Corporation” is a trademark licensed by B Lab, a private non-profit organization, to companies like ours that have successfully completed the B Impact Assessment (“BIA”) and therefore meet the requirements set by B Lab for social and environmental performance, accountability, and transparency. It is specified that B Lab is not a conformity assessment body as defined by Regulation (EU) No 765/2008, nor is it a national, European, or international standardization body as per Regulation (EU) No 1025/2012. The criteria of the BIA are distinct and independent from the harmonized standards resulting from ISO norms or other standardization bodies, and they are not ratified by national or European public institutions.